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SEO Tips and Tricks for Small Business Websites


Tip #1 - Fans follow tweets, Google doesn't

Reality is sometimes unfair. Search engines completely ignore all of your clever tweeting, friending, and linking in. Unfortunately, Google only credits the actual links to your overall social media pages, not each individual post or link within a post...nor does the search engine analyze the content on these pages.

So, if you want to truly optimize your social media content, you have to repurpose it and position your ideas in select industry forums and blogs, where Google does track your every word, comment, article, and link.

To get Google's attention you have to:

  1. Write an original, keyword-rich article on your subject and submit it to a site that publishes online articles.
  2. Join a community that will allow you to post your opinion and links on their forum.
  3. Interest others in your published articles so that they link back to your website, which can be done in dozens of ways, all of which vary according industry.